Recently I got a postcard in the mail offering services to help you "Sell your home faster!" And it struck me as very very wrong. After all, who would want to sell their home? Surely what you'd want to sell is your house, so that you can relocate and make your home in a new place?
So what exactly is the difference between house and home?

In the past several decades, however, real estate agents seem to have stopped talking about houses and begun to talk almost exclusively about "homes." It's easy to understand how real estate agents, trying to evoke all that people hope for when they have to move house, started promising to help a family find not just a new house, but a new home. I can understand the logic behind wanting to buy a new home, although I'm of the opinion that homes, like love, can't really be bought. But even if you allow the idea of buying a home, surely no one would want to sell one. And that can only mean that "Buyer's Desire Home Staging" company, who sent that postcard to my house, have completely forgotten what the word home means. To them it is clearly nothing more than the prestige synonym for dwelling.
Given that house and home have such a long intertwined history of usage, I probably can't really claim that the postcard was wrong in its use of the word "home" in this context. But I don't care - I do think they're wrong! You can buy houses, you can sell houses, you can even "stage" houses "to outshine the competition." But I'm going to stand firm with another cliché, and assert that "Only love can make a home."
[Picture: In a Little Crooked House, rubber block print by AEGN, 2002.]
3 comments:
Yes! And in this time of increasing commodification of nearly everything, let's cling to the importance of love and the home it can create. Extending this a bit, let's celebrate and be grateful that we have something the .01% can never have: namely, enough. Knowing that love makes a home, like the little crooked man we can be contented with our little crooked house and crooked cat and crooked mouse. Thanks. I love the print.
Thanks! Be it never so crooked, there's no place like home? =D
Great post, Anne. This a great example of how marketers continue to corrupt our language and culture. Nothing is sacred, not one's home, privacy, family, spouse, lover, or friends. Yet, we do have the power to resist!
I love your print, too.
Post a Comment